Position Overview

We are seeking an experienced Social Media Analyst to join our healthcare facility in the UAE. The ideal candidate will develop and implement social media strategies to enhance our digital presence while maintaining compliance with healthcare regulations and best practices.

Key Responsibilities

Develop and execute comprehensive social media strategies aligned with our healthcare facility's mission, values, and marketing objectives while ensuring compliance with healthcare privacy regulations and industry standards.

Monitor, analyze, and report on social media metrics and performance across all platforms, providing actionable insights to improve engagement and reach within the healthcare community and potential patients.

Create and manage engaging content across various social media platforms, including Instagram, Facebook, LinkedIn, and Twitter, while maintaining a professional healthcare image and adhering to brand guidelines.

Track and analyze competitor activities, industry trends, and emerging social media platforms to identify opportunities for growth and engagement within the healthcare sector.

Collaborate with various departments including Medical, Marketing, and Public Relations to ensure consistent messaging and accurate health-related information across all social media channels.

Required Qualifications

Bachelor's degree in Marketing, Communications, Digital Media, or related field

Minimum 3-5 years of experience in social media management, preferably in UAE healthcare sector

Proven track record of growing social media engagement and implementing successful social media campaigns

Strong understanding of healthcare regulations, particularly regarding patient privacy and medical marketing

Excellent analytical skills with experience in social media monitoring tools and analytics platforms

Fluent in English and Arabic (written and verbal)

Preferred Qualifications

Experience with healthcare-specific social media compliance and best practices

Knowledge of UAE healthcare system and cultural sensitivities

Previous experience in a hospital or healthcare setting

Familiarity with healthcare marketing regulations in the UAE

Certification in social media marketing or healthcare marketing

Skills & Competencies

Strong understanding of social media platforms and their respective analytics tools

Excellent content creation and copywriting skills

Proficient in social media management tools

Strong analytical and problem-solving abilities

Excellent interpersonal and communication skills

Ability to work under pressure and meet deadlines

Cultural awareness and sensitivity

Working Conditions

Full-time position based in UAE

May require occasional weekend and holiday coverage for social media monitoring

Some evening work may be required for social media events or crisis management

Benefits

Competitive salary package

Health insurance

Annual leave as per UAE labor law

Professional development opportunities

Transportation allowance

Housing allowance

How to Apply 

Qualified candidates are invited to send their updated CV to career@tadawi.ae.

Only shortlisted candidates will be contacted for interviews.

About Us

There is no doubt that today’s world is heading forward with wide steps of change into a new future for us, our loved ones, our communities, and our countries. We ought to embrace this change with accelerated innovation, resilience in adapting to it, and the creation of a new thriving reality for us all.

In line with the UAE government’s vision of providing world-class healthcare and a life filled with prosperity for its citizens, residents, and everyone who lives under its sky, we consider it a great honor for Al Tadawi Group to have a vital role in providing better healthcare for all segments of the society.

Al Tadawi Healthcare believes not only in distinction but also in consistent and continuous pursuit of the highest medical standards.

We believe that success is not to be the best for some time, but to be your best all the time. Let us all stand together and step into a better future!