Role Overview:

The Vibrant Talent Group is seeking a creative and results-oriented Influencer Marketing professional to plan, execute, and manage influencer marketing campaigns that strengthen brand visibility, audience engagement, and digital reach. The role involves identifying suitable influencers, developing campaign strategies, coordinating collaborations, managing content deliverables, and monitoring campaign performance. The ideal candidate should have a strong understanding of social media platforms, influencer partnerships, digital trends, and campaign management, along with excellent communication and organizational skills.

Influencer Research & Selection:

• Research and identify relevant influencers and content creators based on campaign objectives and target audiences.
• Evaluate influencer profiles, audience demographics, engagement levels, content quality, and brand alignment.
• Develop and maintain a network of relevant influencers across appropriate social media platforms.
• Identify emerging creators and new influencer opportunities that can support brand growth.

Campaign Strategy & Planning:

• Develop influencer marketing strategies aligned with brand objectives, campaign goals, and target audiences.
• Plan influencer campaigns from initial concept through execution and completion.
• Define campaign requirements, content expectations, timelines, and deliverables.
• Develop creative collaboration ideas that encourage meaningful audience engagement.

Influencer Partnerships & Coordination:

• Build and maintain strong professional relationships with influencers, content creators, and relevant agencies.
• Communicate campaign requirements, creative briefs, timelines, and deliverables clearly.
• Coordinate influencer collaborations and ensure agreed content is delivered according to campaign requirements.
• Manage communication throughout the campaign lifecycle and address project-related requirements efficiently.

Content & Brand Alignment:

• Review influencer content to ensure it aligns with campaign objectives and established brand guidelines.
• Coordinate with influencers on content concepts, messaging, formats, and publishing requirements.
• Ensure promotional content maintains a consistent and professional brand image.
• Provide appropriate feedback and coordinate revisions when required.

Campaign Performance & Analytics:

• Monitor campaign performance using relevant metrics such as reach, engagement, impressions, clicks, and conversions.
• Track influencer performance and evaluate the effectiveness of individual collaborations.
• Prepare campaign performance reports and communicate key findings to relevant stakeholders.
• Use campaign insights to identify opportunities for improving future influencer marketing activities.

Social Media Trends & Creative Development:

• Stay updated on emerging social media platforms, influencer trends, content formats, and audience behavior.
• Identify creative opportunities that can increase campaign visibility and engagement.
• Explore new influencer marketing approaches and collaboration formats.
• Contribute fresh ideas for social campaigns, brand partnerships, and digital activations.

Requirements:

• Experience in influencer marketing, digital marketing, social media marketing, or a related field.
• Strong understanding of influencer marketing strategies and major social media platforms.
• Excellent communication, negotiation, relationship-building, and organizational skills.
• Ability to manage multiple campaigns, influencers, and deadlines simultaneously.
• Strong analytical skills with the ability to evaluate campaign performance and engagement data.
• Creative mindset with strong awareness of current digital and social media trends.
• Strong attention to detail and ability to work effectively in a fast-paced environment.

How to Apply:

Interested candidates can submit their updated CV to wasim@Vibrant-talent.net with “Influencer Marketing – Dubai” as the email subject line. Candidates should highlight their experience in influencer marketing, social media campaigns, digital marketing, influencer partnerships, and campaign management. Relevant examples of previous influencer campaigns or digital marketing work may also be included with the application.

About the Company:

The Vibrant Talent Group focuses on connecting organizations with professional talent and supporting businesses through specialized recruitment and talent solutions. The Influencer Marketing professional will contribute expertise in digital campaigns, creator partnerships, social media engagement, and brand visibility while supporting effective marketing initiatives.